At Victorian Alps Wine Co., we blend a passion for fine wine with a love for adventure. Our Winemakers source premium fruit from the King Valley and other celebrated Victorian wine regions, crafting classic and emerging varieties into wines that are approachable, full of character, and exceptional value.
We stand as a testament to the power of community, the spirit of collaboration, and a passion for life in the great outdoors. That’s why we’re delighted to be supporting the 2025 Tour of Bright - an event that, like our wines, celebrates both endurance and enjoyment.
From the crisp elegance of our Alpine Road range to the bold personality of The Buffalo collection, we look forward to sharing a taste of our region with riders, supporters, and visitors alike. Whether you’re celebrating a stage finish, unwinding after a day’s ride, or raising a glass under the stars, our wines are made for moments like these.
The 2025 Tour of Bright returns with three days of action-packed racing and festival activities. Organised by the Alpine Cycling Club and an incredible team of volunteers, this multi-stage race is the final event on the Victorian Road Series calendar - and one of its most anticipated. The course winds through awe-inspiring alpine landscapes, with fierce competition across masters and elite categories.
This is Australia’s preeminent professional cycling stage race… for amateurs. It’s where athletic grit meets breathtaking scenery, and where community spirit fuels every pedal stroke. We invite you to join us from 5-7 December for an unforgettable celebration of cycling, camaraderie, and the beauty of Victoria’s High Country.